Shinola-Detroit Birdy 34mm
Stock # 502-00315 In Stock
The Birdy has the world on a string. This playful, yet powerful evolution of a classic features all the signature Shinola details like a bold dial, in white, coin edge bezel, in PVD Rose Gold, and wire lugs — but keeps life interesting with a modern, three-link bracelet. It’s a tale of epic proportions, alternative dimensions and meticulous craftsmanship.
Why not accept that manufacturing is gone from this country? Why not let the rust and weeds finish what they started? Why not just embrace the era of disposability? And why didn't we buy a warmer coat before we moved here? Through three Detroit winters, we’ve asked ourselves these questions. And worked not to find our answer, but to build it. Because we don't think American manufacturing ever failed for being too good. Our worst didn't come when we were at our best. It happened when we thought good was good enough. It's a tall order to return to form, but we're up for it. We’re starting with the reinvigoration of a storied American brand, and a storied American city. Because we believe in the beauty of industry. The glory of manufacturing. We know there’s not just history in Detroit, there is a future. It’s why we are here. Making an investment in skill, at scale. Creating a community that will thrive through excellence of craft and pride of work. Where we will reclaim the making of things that are made well. And define American luxury through American quality.